For those not enmeshed in cannabis industry business, MJ Brand Insights – the media arm of Jage Media and the MJ Unpacked industry trade show-slash-thought leadership extravaganza – may not be a familiar outlet.
But for those in the industry, particularly those headed to MJ Unpacked on May 18-20 in New York City, MJ Insights backs up its stated mission to be “a sharp, substantive, and reliable source of industry intel for cannabis brands and retailers” which helps “accelerate sustainable growth by fostering enlightening peer-to-peer collaboration”.
A great example of that is their recent spotlight profile on Canna Provisions CEO Meg Sanders, written by Margaret Jackson, an award-winning journalist and former Denver Post business reporter who has long covered the legal cannabis industry:
Meg Sanders fights for equity in cannabis every day.
The CEO of Massachusetts-based Canna Provisions is so passionate about bringing equity to an industry dominated by white men that she’ll talk about it to anyone who will listen — and even people who don’t.
“I’ve been using my big, fat mouth to talk about a lot of things,” Sanders said. “I want to sleep at night.”
Sanders is committed to bringing her advocacy work with her and believes social equity goes beyond the background of the person operating the business. “If you’re representing yourself as social equity and you’re carrying products that aren’t, you’re not social equity,” Sanders said.
But Sanders knows that creating a truly equitable industry will require lowering the bar of entry.
In Massachusetts, for example, a dispensary has to be completely built out and stocked before the state will issue a license — a system that prevents many social equity applicants from participating in the industry.
“It keeps small operators, women and social equity applicants with drug convictions out so the rich white guys can continue to prosper,” she said. “We need to create a system where we can get the right people with licenses in hand and do a transfer of wealth.”
The whole profile is worth a read and you can check it out here.
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About Canna Provisions
Canna Provisions is a recreational cannabis dispensary in the Berkshires as well as a recreational cannabis dispensary in the Pioneer Valley focusing on a unique and thoughtful customer experience. We are here to guide you and towards the right provisions to fit your lifestyle, and provide knowledgeable support every step of the way. Founded by established industry pioneers with extensive cultivation, regulation and consumer sales experience, Canna Provisions stores provide a broad range of top-grade craft cannabis products that are locally sourced and thoughtfully produced. Life is a journey. No matter the path, trust Canna Provisions to better your journey. To learn more, visit CannaProvisionsGroup.com. Join us on Facebook, Instagram and Twitter.
Please Consume Responsibly. This product may cause impairment and may be habit forming. For use only by adults 21 years of age or older. Keep out of the reach of children.
This product has not been analyzed or approved by the Food and Drug Administration (FDA). This is limited information on the side effects of using this product, and there may be associated health risks. Marijuana used during pregnancy and breast-feeding may pose potential harms. It is against the law to drive or operate machinery when under the influence of this product. KEEP THIS PRODUCT AWAY FROM CHILDREN. There may be health risks associated with consumption of this product. Marijuana can impair concentration, coordination, and judgement. The effects of Edibles may be delayed by two hours or more. In case of accidental ingestion, contact poison control hotline 1-800-222-1222 or 9-1-1. This product may be illegal outside of MA.